Newly Swissed Online Magazine

When you Really Live in Zürich…

Just recently, an ingenious Tumblr blog called When you really live in Zürich popped up on our radar. This growing collection of clichés about Zürich is hilarious! Essentially, each post consists of a combination of a cliche paired with an animated movie scene...

But ironically, the blogger behind this new phenomenon is actually from Bern! It is my guess that it helps Roman to observe Zürich from an outsider's perspective. Because how else can you explain his sarcastic but spot on assessment of Zürich's psyche?

Roman has given me permission to assemble my personal "top 10" list:

When someone cries because of the mustard from Sternengrill.

Sternengrill
 
 
 
 
 
 
 
 
 
 
 
 
 
 

When someone manages to rent a 3-room-flat under 2000.-

Flat
 
 
 
 
 
 
 
 
 
 

When a tourist asks you for directions.

Tourist
 
 
 
 
 
 
 
 
 
 
 
 
 

When Coop sells Easter bunnies in February.

Easter-Bunnies
 
 
 
 
 
 
 
 
 
 
 
 
 
 

When someone tells you he saw someone without tattoos at Oberer Letten.

Oberer Letten
 
 
 
 
 
 
 
 
 
 
 
 
 
 

When you see a Velokurier getting busted by the police.

Velokurier
 
 
 
 
 
 
 
 
 
 
 
 
 

When you end up in a tram full of FCZ fans.

FCZ
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

When someone tells you people from Zürich are arrogant.

Arrogant
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

When you accidentally look up from your Smartphone and see the beauty of the city.

Beauty
 
 
 
 
 
 
 
 
 
 
 

When tourists eat fondue in August on a sunny day.

Fondue
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Inspired by Roman's blog, here are my original clichés about Zürich:

When you realize that you have to pay extra for Züriwasser.

Zueriwasser
 
 
 
 
 
 
 
 
 
 
 
 
 

When someone cuts through the line at the tibits buffet.

tibits
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

When they try to sell you Autobahnvignetten at the post office.

Autobahnvignette
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

When you find out that it's not boys that they shoot at Knabenschiessen.

Knabenschiessen

Dimitri Burkhard

As the founder, editor, and community manager of Newly Swissed, Dimitri owns the strategic vision. He is passionate about storytelling and is a member of Swiss Travel Communicators. Dimitri loves discovering new trends and covers architecture, design, start-ups and tourism.

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Dimitri Burkhard

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