These chocolate factories in Switzerland offer tours for the public

Maestrani Chocolarium in Flawil-01

Switzerland and chocolate are a match made in heaven.

Everyone knows it, but few know how to experience the magic of chocolate firsthand in Switzerland. One of the top question we get is actually about chocolate factory tours in Switzerland. A common request goes something like this: “My in-laws from abroad are coming to town and I would like to take them to a typical Swiss chocolate factory. Any recommendations?”

Recommendations, we have. From the behind the scenes look at chocolate production to a fantasy world that reminds of Willy Wonka, there are a number of fun chocolate factories in Switzerland. While some offer self guided tours, others have knowledgeable staff on site who will show you the ropes. And in most cases, there is a factory store attached where chocolate is sold at a discount.

Here are some of the best Swiss chocolate factories for you to pick from:

The Frey Chocolate Factory in Buchs

Have you ever tasted a roasted cocoa bean? Have you ever watched a robot packaging chocolate? And do you know how it is processed to turn it into a chocolate bar? The Frey Chocolate Factory in Buchs near Aarau provides all the answers and experiences.

Chocolate Frey(Photograph copyright Chocolat Frey AG)

At this location, there is not only a discovery tour and chocolate bar decorating workshop, but also a proper chocolate factory. In fact, Frey produces chocolate bars for global outlets such as Tesco as well as local Swiss players like Migros. The Frey Chocolate Factory is open Tuesdays through Sundays from 10 AM to 5 PM.

Chocolat Frey AG
Bresteneggstrasse 4
5033 Buchs
+41 62 836 26 26


The Maison Cailler Chocolate Factory in Broc

Nestled between Fribourg and Montreux is Maison Cailler, a chocolate factory and museum like out of a picture book. At the museum, the tour starts with an interactive multimedia show on the history of Swiss chocolate. The exhibit also talks about the ingredients for chocolate production, such as sugar, cocoa beans, cocoa powder, nuts, coffee and others.

Maison Cailler

A real-world production line shows the process from molten chocolate to the packaged bars we can buy at supermarkets – or the attached factory shop. But anyone who has ever visited Maison Cailler will tell you that their favorite part was the section where you can smell and taste as much chocolate as your heart desires… Maison Cailler is open daily.

Maison Cailler
Rue Jules Bellet 7
1636 Broc
+41 26 921 59 60


The Camille Bloch Chocolate Factory in Courtelary

Hazelnut lovers are surely familiar with Ragusa and Torino, two of the flagship chocolate bars produced by Camille Bloch. At the new CHEZ Camille Bloch exhibit, they will learn a little known fact about these favorites, namely that they are the result of a cocoa shortage during the Second World War.

CHEZ Camille Bloch(Photograph copyright CHEZ Camille Bloch)

At the site in Courtelary, there is a production facility as well as a chocolate discovery tour where you can learn about the secrets behind Ragusa and Torino. As a bonus, you may engrave a special message onto a Ragusa bar! And needless to say, there will be plenty of opportunities along the way to tease your taste buds. CHEZ Camille Bloch is open daily (except Mondays) from 10 AM to 5 PM.

CHEZ Camille Bloch
Grand-Rue 21
2608 Courtelary
+41 32 945 12 00


Choco emotionS in Neuchâtel

Suchard may not be top of mind when it comes to Swiss chocolate brands. But for one lifelong resident of Neuchâtel, the sweet childhood memories of the Suchard chocolate factory were reason enough to open a museum and workshop. While the original chocolate factory in Neuchâtel-Serrières is no longer churning out Suchard products, Mrs. Vallana has found a way to keep the spirit alive.

Choco emotionS Neuchatel

So at Choco emotionS in Neuchâtel, Mrs. Vallana hosts various workshops and tasting sessions. These include wine pairings or hands-on workshops to create lollipops or chocolate molds.

Choco emotionS
Rue de Tivoli 7
2000 Neuchâtel
+41 79 818 15 64


The Läderach Chocolate Experience in Bilten

Have you ever caught yourself gazing into a Läderach shop? They have this captivating way of breaking and stacking their thin artisanal chocolate… If your answer is yes, the Läderach Chocolate Experience will be perfect for you. The chocolate discovery path leads from the rain forest all the way to a tasting section, educating visitors about the origin of cocoa beans and the production of fine Läderach chocolate along the way.

Läderach Chocolate Experience-01

This is where all the magic is happening, and visitors are allowed to peek inside the production facility. From quality control of incoming cocoa beans to the packaging of the final product, many steps along the mysterious process of chocolate making can be witnessed firsthand. Consult the Läderach website ahead of your visit in order to schedule a guided tour in English.

Chocolate Experience Bilten
Grabenstrasse 6
8865 Bilten
+41 55 645 77 80


The Lindt & Sprüngli Chocolate Factory in Kilchberg

Have you ever seen those commercials where chocolate makers in white aprons and chef hats pour liquid chocolate into praline molds? At the Lindt & Sprüngli Chocolate Factory near Zürich, the chocolate maker could be you! We have previously stepped behind the heavy doors of this real-life chocolate factory. And as part of the chocolate workshop, an instructor taught us how to create our very own pralines to take home.

Chocolate Workshop at Lindt in Zürich

Read more about our experience or have a look at the time when Rio participated in the Lindt & Sprüngli chocolate workshop.

Lindt & Sprüngli
Seestrasse 204
8802 Kilchberg
+41 44 716 22 33


Maestrani’s Chocolarium in Flawil

The Chocolarium near St. Gallen is a showcase for Maestrani, best known for their Minor chocolate sticks. It is no understatement to say that this chocolate factory comes with all the bells and whistles. For one, there is a chocolate discovery tour through a maze of colorful rooms where visitors chase the answer to the exhibit’s central question: How does luck get into chocolate?

Maestrani Chocolarium in Flawil-01

Towards the end of the self-guided tour, there is a chocolate workshop in a funky factory environment, allowing visitors to decorate and subsequently cool their very own chocolate bar. And those who visit the Chocolarium on a weekday will be able to watch the factory floor from a bird’s-eye view while snacking on delicious little Minor bars. In order to picture all of this, read about our experience visiting the Chocolarium.

Maestrani’s Chocolarium
Toggenburgerstrasse 41
9230 Flawil
+41 71 228 38 88


ChocoWelt by Aeschbach Chocolatier in Root

There is a world of chocolate conveniently located between Lucerne and Zug: ChocoWelt. An interactive museum brings visitors up to speed with chocolate production, but the real magic happens in the area where one can peek onto the factory floor. Depending on the season of your visit, you may spot employees painting Easter bunnies or Santa Clauses.

ChocoWelt by Aeschbacher Chocolatier(Photograph copyright SurberCH/TripAdvisor)

Did you know that Aeschbach Chocolatier are the exclusive producers of chocolate coins in Switzerland? At ChocoWelt, there is even a possibility for you to customize your own coin and decorate your own chocolate bar. ChocoWelt is open daily from 10 AM to 5 PM.

Aeschbach Chocolatier
ChocoDromo 1
6037 Root
+41 41 747 33 66

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As the founder, editor and community manager of Newly Swissed, Dimitri owns the strategic vision. He is passionate about storytelling and is a member of the Swiss Travelwriters Club.

Dimitri loves discovering new trends and covers architecture, design, start-ups and tourism.
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